Customers searching for ‘golden ticket’ at NFM

In a store promotion, Nebraska Furniture Mart is hiding a golden ticket at its showroom floor, with clues on each of four days, starting today.

According to NFM, the clues will lead customers to the golden ticket somewhere on its showroom floor. It’s an idea reminiscent of the “golden ticket” promotion in the “Willy Wonka” story.

The prize for finding the golden ticket is a new living room package from Ashley Furniture, valued at more than $1,500.

Clues are being posted on social media at 10 a.m. starting today, Jan. 23, and continuing at 10 a.m. for four days, at

The first clue, posted this morning, was “Your Living Room is not complete without me.”

“We’re always looking to have excitement and fun things to do. So we try to provide a wide range of events,” said Andy Shefsky, public relations and community manager for Nebraska Furniture Mart.

“Our staff is aware that people are going to be looking and seeking for it, so we’re ready to provide a fun environment where they can start searching,” Shefsky said.

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